Since this life is no more than an evanescent point of time, I find it incomprehensible that the state of unending bliss and glory does not begin at once.
Lots of brewers make holiday beers, most commonly (only?) Christmas ales. Why not expand, though, to other areas? Belgian brewers, for instance, could make a special Halloween lambic, flavored with a nut popular throughout Asia: a betel geuze.